Coffee Bean & Tea Leaf is the coffee brand based in California, USA.
I created new branding for this brand, and the meaning behind for this design is, I combined bear with the latte art, which is the symbol animal of their state. So, this could give the message of bear having fun in the coffee cup, what coffee does for us.
Meaning of coffee is not just the method of waking up in the morning, but also giving us fun when we drink it.
